In traditional voter models, opinion dynamics are driven by interactions between individuals, where an individual adopts the opinion of a randomly chosen neighbor. However, these models often fail to capture the emergence of entirely new opinions, which can arise spontaneously in real-world scenarios. Our study introduces an element to the classic voter model: the concept of innovation, where individuals have a certain probability of generating new opinions independently of their neighbors' states. This innovation process allows for a more realistic representation of social dynamics, where new opinions can emerge and old ones may fade over time. Through analytical and numerical analysis, we find that the balance between innovation and extinction shapes the number of opinions in the steady state. Specifically, for low innovation rates, the system tends toward near-consensus, while higher innovation rates lead to greater opinion diversity. We also show that network structure influences opinion dynamics, with greater degree heterogeneity reducing the number of opinions in the system.

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• Complex systems
• Social systems
• Population dynamics
• Social dynamics
• Voter model